Rihanna Becomes an Overnight YouTube Sensation

From singing to acting from acting to fashion designing and from designing to becoming a cosmetic and beauty mogul. The days of Rihanna’s music fame seem to be a far behind in the past but her YouTube fame is back on a rise again. However, this time around her videos have nothing do to with music, at least if we do not count the background tunes to her newly released segment of Tutorial Tuesdays With Rihanna.

In an effort to truly promote her Fenty Beauty makeup and beauty products the exact way she uses them, Rihanna decided to enrich the brand’s YouTube channel, on top of many already existing tutorial videos of other influencers, makeup artists and YouTubers that feature Fenty Beauty products, with her own slice of chatty input.

So far Riri has released a set of three tutorial videos inspired by some of her past red carpet beauty looks such as the one she debuted for the CFDA Fashion Awards back in 2014 when she sported the iconic sheer Swarovski crystal-encrusted gown.

Rihanna is a born entertainer and that is why her tutorials seem really effortless and natural. It is quite obvious that she features only products that she truly loves and often uses.

That is what we call a true entrepreneurial spirit! The passion she puts into the creation and promotion of her beauty line almost makes us forgive her for not releasing any new music. Sooo defo tune in this forthcoming Tuesday!